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How To Improve Your Keyword Quality Score
Your keyword quality score is an incredibly important aspect in your GoogleAds account. It can impact your ad positioning, impression share and your cost per click. With this in mind, to say optimising your account to improve your quality score…
Influencer Marketing Strategy: What To Consider When Finding Influencers
Influencer marketing, also known as influencer outreach, can be a great way to build your brand across an array of platforms. That being said it can be VERY expensive and if not utilised correctly can massively eat into your budget.…
Pinterest Ads Targeting Guide
Looking to run Pinterest ads but not quite sure where to start? Well here is a run-through of the targeting options you have available within the platform and how you can get started in building your first campaign. Types Of…
Facebook Ads For B2B Marketing
Facebook ads for B2B marketing can be tricky but isn’t impossible and can be very successful with the right targeting in place. In the below I go over some of the ways you can setup your ads to benefit your…
Facebook Ads Mistakes You Could Be Making
Facebook ads is a great way to get your brand’s name out there, as well as a way to generate new business. That being said, as great as Facebook ads is, there is the potential for mistakes to be made…
Frequently Forgotten Aspects In Paid Advertising
Paid advertising is an amazing way to reach new users who do not have an existing awareness of your brand. It’s also a great way to acquire new customers. With this in mind, there are many aspects that are frequently…
How To Write Good Content For Your Website
I often have clients come to me and ask “what type of content should I be writing?” OR “how do I write good content for my website when I work in an industry that is very boring?” Whilst the concept…
How To Make PPC Friendly Landing Pages
Struggling with your PPC campaigns? Try implementing a PPC landing page! The below is a simple guide outlining what you should consider to ensure your pages are PPC friendly. So… You have set up your PPC campaigns, they follow all…
Ways To Improve ROAS In GoogleAds
Looking for ways to improve ROAS in your GoogleAds campaigns? Then look no further! Whether you are struggling to generate a return on your campaigns or don’t even know where to start/what to look for, this article will take you…